Google Instant and SEO Strategy

Listened this morning to the latest “Marketing Over Coffee” and their discussion of Google Instant, the new instant results functionality you may have noticed the last time you did a Google Search. Chris Penn ( I think it was Chris ) thinks that because instant response will distract the searcher Google Instant will disadvantage long-tail keywords . I [...]

SEO Basics

seo-basics

This post reviews some of the basics of SEO for small organizations and non-profits. I review meta tags, title tags, and no follow links.

SEO Link Building: Quality First

There’s always been a bit of tension between quantity and quality in link building campaigns. Do I build a widget that can get me thousand of links with minimal effort? Or do I focus on getting big links for a few dozen sources? Here’s a video from SEOMOZ.org on the growing importance of link quality. [...]